Summer starts with a summery studio shoot.

Well at long last we seem to have some decent summery weather as I write this and in the last couple of weeks I had the great pleasure in working with a local artisan food business.

We carried out the Food Photography in studio for a few reasons, the main one being that you can never reply on the weather to do what you want just at the right time.

The new food product is Lassi ( a yogurt based drink ) which is an extension to a very successful product range by local food business http://www.indie-ices.co.uk/

The image shown here shows the product shot in a garden table setting.

Food & product photography is a growing sector, with many food businesses particularly here in the Yorkshire region starting up all the time.

The importance of presenting your products well is clearly an important factor to letting people know who you are, what your product looks like and the brand identity which you wish to communicate.

Even for a one person enterprise, if you are to develop your business online, with Twitter and Facebook & with your own website, positive & well presented images are a hugely important element.

I have shot food and product photography for the whole of my professional career, now in my 17th Year and can produce hard working images that you need to move your products forward at a cost which will not break the bank.


Take a look at the portfolios on the my website here: Food Photography, Product Photography, Jewellery Photography, Creative Photography, People Photography, Location & Interiors Photography





All images are ©Phillip Shannon Photography and must not be copied, downloaded, pinned without full written permission by Phillip Shannon.

Contact Leeds based Photographer Phillip Shannon Today.

How to use Product Photography to Increase sales

Product photography is all around us, in fact it has become so common place that in a way we do not notice it.

We are bombarded by thousands of images everyday, TV, magazines, internet. The internet now accounts for one of the largest areas of visual input, particularly now, as more and more of us use the internet on the move via smart phones. This is nothing new I hear you cry, but the impact of how the image is seen & used in the promotion is now more important than ever.

Standing out from the crowd has always been a mantra many businesses use, but now the entry level for image standards has been raised much higher than what was, say 5 years ago.

Creating a professional look to the photography that represents your business is vital to the success it has in engaging your customer.

The rewards from using professional imagery on your business website or brochure is tenfold compared to using poor amateur shots which will only have a negative effect on the customer experience.

Professional Photographers are highly skilled at taking a simple object, a companies product and expertly photographing it so that it answers the photographic brief.

If you take a simple object such as a bottle of beer or packet of crisps for example, some may think this is an everyday item, and it must be straight forward to shoot?. People may perceive it to be an easy thing got do in many cases and business owners may even attempt to shoot product photography themselves as they have access to a digital camera.

Photographing a glass bottle must allow the viewer to believe that it is a real glass bottle, not an illustration, and also be able to clearly read the label of the product.

If you have ever tried to photograph anything in glass or plastic packaging, then you will know that controlling highlights, mid tones and shadows is where the photographer skill is shown to its best.

Here you can see examples of simple and more creative product and pack shot photography.

© Phillip Shannon Photography www.phillipshannonphotography.com

© Phillip Shannon Photography www.phillipshannonphotography.com

Phillip Shannon is a Professional Photography with over 16 years experience in the commercial sector and a large ranging portfolio, Phillip Shannon can deliver hard working images to you without fuss and to a budget to suit your particular needs.

Contact Phillip Shannon today for a free quote for your next photography project.

The portfolios cover Food Photography, Product Photography, Jewellery Photography,  Creative Photography, People Photography, Location & Interiors Photography.


Visit the main portfolio site here: http://www.phillipshannonphotography.com/

Based in Leeds Yorkshire, Phillip can provide studio or location photography at your place of business.

Food Portfolio Selection

An example of the images in my food portfolio brought to you as a short movie.

Stop by the main portfolio site to see these and more of my commercial photography.

Visit the main portfolio site here: http://www.phillipshannonphotography.com/ All images are ©Phillip Shannon and must not be copied, downloaded, pinned without expression written permission from Phillip Shannon.

Make the right impression in 2013. Review the photography for your business

Make the right impression in 2013.

At the beginning of a New Year, people often make resolutions to change or improve something in their life, this can be also a great time to review your business as well.

Reviewing how your business looks to the outside world is a healthy business stand point.

Recent reports on the challenging and tough times for many retailers and businesses across the UK seem to point to one outcome. Those companies which adapt their business model, embrace new technology or new ways of selling and communicating with their customers are the ones which will have a more positive position in the future.

Online selling or having an online presence is vital to communicating with your customers and clients.

The photographic images which represent your business are the first tool you can use in your online offering.

When people are navigating the web, they are attracted by the visual and the images which catch their eye will be the ones which will keep the interest of the new customer long enough so they can continue to read about you, your business and products or services.

Poor representation of your products or business in general, through poor photography will mean the customer will often skip past your website and move onto the next.

Follow these simple steps to reviewing your business photography.

• How long did you last update the images on your website?.
Images should be updated at least every quarter or when new products or services are available.

• Do the images sell you products well?, do they tell the correct story?

• Using a Professional Photographer will add value to your business, look up it as an investment in the future success of your business.

• Stand out from the crowd. Your competitors will have the upper hand if they use professional photography and you don't.

• Use a Photographer whose portfolio you like and who can advise on your particular need s for the images you require. An experienced photographer will be able to talk you through what you need and what you don't need.


Phillip Shannon is a Professional Photography with over 16 years experience in the commercial sector and a large ranging portfolio, Phillip Shannon can deliver hard working images to you without fuss and to a budget to suit your particular needs.

The portfolios cover Food Photography, Product Photography, Jewellery Photography,  Creative Photography, People Photography, Location & Interiors Photography.


Visit the main portfolio site here: http://www.phillipshannonphotography.com/ All images are ©Phillip Shannon and must not be copied, downloaded, pinned without expression written permission from Phillip Shannon.

Based in Leeds, Yorkshire. Phillip can provide studio photography to clients in the region and also location services here and across the UK.

Your 3 point plan to a successful product photography shoot

The Art of Product and Still life Photography

If you run a retail or product based business, you need to communicate effectively, efficiently and in a lot on online situations, quickly.

Using some simple steps to your businesses marketing and advertising can reap great rewards.

Professional photographers use the experience gained over many years and have a set of skills which are geared towards maximizing the "sale" of the image on your website page, or other printed marketing material.

This can be an area of your business marketing which may be overlooked, as it may seem out of reach for a small business due to budgetary constraints but in the fast moving world of online selling, it is the visual impact of the product which will help your products leap off the page, and more importantly, sell

The ability to photograph an inanimate object is not as straight forward as it first may seem.

The Three main areas to consider are:

1. The actual merchandise in front of the camera, this needs to be assessed by a trained eye, so that the most effective camera angle and lens choice is used.

2. The professional lighting equipment & techniques used by commercial photographers are a vital ingredient in setting the scene and create the right atmosphere to the shot.

3. Background choice is also vital to the successful packshot or product photograph being achieved. The product or merchandise itself will determine a complimentary background, such as a rustic wooden surface for some artistic food image, or maybe a natural surface of stone or such like to contrast a jewellery item. It maybe that a neutral background is used, professional photographers in Leeds and around the UK will use this particularly when shooting for product cutout shots or pack shots as they are often called.

Phillip Shannon is a Professional Photographer, based in Leeds West Yorkshire. Studio and location photography service if provided for all business types across Leeds and the Yorkshire region and the UK.

An award winning photographer with over 16 years experience in the commercial photography business, Phillip has been commissioned for a huge variety of advertising assignments over his career. As a Food Photographer Phillip has produced mouth watering images for food businesses across the Yorkshire region and for multiple uses such as websites and printed brochures.

Visit the main portfolio website to view more of the photographers work. http://www.phillipshannonphotography.com/

How popular cook books use food photographers as their main ingredient.

With the Christmas book market beginning to gather pace, one of the most popular areas will be the cook book.

The ongoing rise of the celebrity chef and the inevitable book make these publications a top choice for a Christmas gift.

Phillip Shannon - Professional Commercial Food Photography

Each chef often accompanied by their own particular TV show will attract a certain section of the viewing public.

If you have ever bought or been given one of these cook books, you are as much buying into the celebrity persona and life view as much as the actual food they cook.

When turning the pages of these books you will note that all have taken advantage of using a professional food photographer.

Turning a recipe into mouth watering image is the job of the pro photographer and almost certainly a food stylist and art director/client too.

Professional food photographers will have many years experience in studio and location photography to call upon when dealing with food products for advertising and publication.

Throughout Leeds, one of the largest cities in the UK, professional commercial photographers and studios offer food shoots as part of their services.

Phillip Shannon, a commercial photographer based in Leeds has over 16 years professional studio and location photography project experience. This experience means that your food shoot will be handled with care and delivered to you on time and to a budget that suits your needs.

After many years in the photographic industry, Phillip Shannon has experienced many, many different kinds of photo shoot, product photography, pack shots, food, jewellery are all aspects of the portfolios displayed on the website.

If you are looking for a food photographer, whether you are based in Leeds or from further afield across the Yorkshire region or UK, Phillip Shannon can offer you an award winning, experienced, straight forward and down to earth approach for your next professional food photography shoot.


Please visit the main food website portfolio here http://www.phillipshannonphotography.com/portfolio/food-and-drink.php
All the images here on the photographers blog, and on the main portfolio website are © Phillip Shannon and no material should be copied, downloaded, reproduced, pinned or saved without express permission from 
Phillip Shannon Photography.

A selection of images to buy in the Gallery

A carefully selected group of images are now available to buy on the Red bubble gallery page.

http://www.redbubble.com/people/phillipshannon/portfolio

As Christmas approaches you may be looking for a photo based gift. There are a range of print sizes available, greeting cards and many other options to choose from.

My work as a commercial photographer has been wide ranging and varied in type of subject and location. This has given me a great perspective to be able to produce a wide range of personal based photography projects, which I hope you'll enjoy looking at.

Some of the images on sale are from the award winning portfolio, so here's your chance to own your very own copy.

Thank you for stopping by.